Running USA Accelerator Series presented by Race Roster


The Running USA Accelerator Series presented by Race Roster are a collection of half-day events, bringing together running industry leaders and regional race directors, having discussions on best practices in the areas of sponsorship and marketing, working with race directors to develop and grow their businesses, retaining existing participants and attracting new runners and partners.


The 2016 Race Director Survey found that sponsorship and marketing are two of the most pressing areas of concern for race direcctors. The Accelerator Series answers this call, offering structure and solutions for race directors of any size event to develop strategies to thrive in 2017 and beyond.


Registration Opens on Monday, July 31 - Stay tuned and fill out the "keep me posted" form below.



While the number of events in the United States continues to rise, the number of participants is leveling off, creating increased competition and added stress to race directors trying to grow their events. With that in mind, each Accelerator Series event will offer: 

  • Access to running industry leaders
  • Marketing best practices
  • Sponsorship best practices
  • Takeaways to strengthen and expand your business
  • Ability to grow your network of fellow race directors


Dates & Locations

A total of six events will take place in 2017, with events in the following cities:

  • Monday, 8/28 - Palo Alto, CA
  • Tuesday 8/29 - Sacramento, CA
  • Monday 10/16 -Boston, MA
  • Tuesday 10/17 - Stamford, CT
  • Wednesday 11/15 - Charlotte, NC
  • Friday 11/17 - Atlanta, GA



$55 per attendee. Costs include registration to a half-day of programming with specialized sessions on sponsorship and marketing, as well as a networking social afterward.


Event locations, registration and speakers will be announced in the coming weeks. Stay tuned!


To receive updates on the Accelerator Series, including announced dates and locations, as well as the opening of registration, please fill out the following form.


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