Coalition’s goal is to ensure youth in Greater Pittsburgh region have enough healthy food to eat   

PITTSBURGH (Sept. 24, 2021) – P3R, the engine behind Pittsburgh’s greatest races – including the DICK’S Sporting Goods Pittsburgh Marathon – is honored to share that it has joined the Greater Pittsburgh Community Food Bank’s new initiative aimed at ending childhood hunger.

The Sports and Media Coalition is a collaborative effort between Pittsburgh’s local media and professional sports organizations, including the Pittsburgh Penguins, Pittsburgh Steelers, Pirates Charities, University of Pittsburgh, and P3R. Expected to launch January 1, 2022, the coalition will work to ensure all youth in the region have enough healthy food to eat.

“For more than 10 years, P3R has worked through our free Kids of STEEL program to bring healthy activity and nutrition information to families throughout Western Pennsylvania,” said Troy Schooley, CEO of P3R. “We’re hopeful that our experience can help the coalition achieve its goals and make a huge difference in the lives of children throughout our region.”

Comprising senior-level leadership from more than 20 local media and sports organizations, the coalition will first aim to raise awareness about existing resources to improve children’s food security, collaborate to reduce the stigma associated with children participating in nutrition programs, and promote healthy eating and physical activities.

“The opportunity to bring together our region’s sports and media leaders has been something I’ve desired for a long time,” said Brian Gulish, vice president of marketing and communications at the Greater Pittsburgh Community Food Bank. “We have great individual relationships with everyone in the coalition, and I’ve always thought there was a way to get them together on the same team given the right mission. Sports and media are two of the main pillars on which our great city and region are founded.”

Coalition members include:

  • Amy Scheuneman, Executive Director – WPIAL

  • Bob Grove, Vice President of Communications – Comcast

  • Chris Cotugno, Vice President & General Manager – KDKA

  • Chris King, Vice President & Director of Athletics – RMU

  • Christian Spears, Deputy Athletic Director & COO – University of Pittsburgh

  • Chuck Wolfertz, President & General Manager – WTAE

  • Dali Kovacevic, COO – DK Pittsburgh Sports

  • Evan Rosenberg, Marketing President & Publisher – Pittsburgh Business Times

  • Jacque Skowvron, Executive Director – Pirates Charities

  • Jennifer Bertetto, President & CEO – Tribune Review

  • Jennifer Hawkins, Executive Director – SportsPITTSBURGH

  • Kevin Acklin, COO & General Counsel – Pittsburgh Penguins

  • Kevin Hayes, Vice President & General Manager – WPXI

  • Meghan Jahrling, Associate Athletic Director & External Affairs – Duquesne University

  • Michael Spacciapolli, Senior Vice President & Marketing Manager – Audacy

  • Ryan Huzjak, Vice President & Marketing – Pittsburgh Steelers

  • Shawn McClintock, Vice President & General Manager – AT&T Sportsnet

  • Tim McAleer, Region President – iHeart

  • Troy Schooley, CEO – P3R

  • Vic Gregovits, President – Pittsburgh Riverhounds

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About P3R

P3R is the engine behind Pittsburgh’s greatest races. We strive to inspire any and all to run and MOVE with us. Best known for organizing the acclaimed annual DICK’S Sporting Goods Pittsburgh Marathon, P3R runs a variety of other high-quality races, events, and health and fitness programs throughout the Pittsburgh region. While many of our races attract some of the nation’s highest-profile professional athletes, we offer activities for all ages and ability levels. Anyone and everyone is invited to #RUNwithP3R! Read more at: P3R.org

FACEBOOK: RUNwithP3R                INSTAGRAM:RUNwithP3R       TWITTER: @RUNwithP3R

About the Greater Pittsburgh Community Food Bank

The Greater Pittsburgh Community Food Bank is a nonprofit organization that distributes food for nearly 45 million meals annually across 11 counties in Southwestern Pennsylvania through a network of more than 850 agencies, partners and programs. The Food Bank was founded in 1980 and is a member of Feeding America, the leading domestic hunger-relief charity in the Unites States.