FALMOUTH, MA (August 15, 2022) – Falmouth Road Race, Inc., organizers of the annual ASICS Falmouth Road Raceone of America’s premier running events, are pleased to announce that UPPAbaby will sponsor the Official Family Meet-up Area of the ASICS Falmouth Road Race.

“As a company with South Shore roots, we are very excited to sponsor such an iconic local event. Both UPPAbaby and the Falmouth Road Race work very hard to promote family health and wellness, and we are looking forward to celebrating Falmouth Road Race’s 50th running together,” said Bob Monahan, UPPAbaby’s CEO and Co-Founder.

This exciting partnership will feature a weekend packed with family-friendly events to celebrate the race’s 50th annual run plus a MESA V2 infant car seat giveaway. UPPAbaby’s newest product! Starting at the ASICS Falmouth Road Race Health & Fitness Expo on Thursday, August 18 at 4:00 PM, UPPAbaby will host a family fun zone with arts and crafts as well as a Car Seat 101 outside the high school in an official vehicle provided by Premier Motors of Cape Cod.

UPPAbaby will welcome kids of all ages to a special children’s fun lounge area at the 20th annual SBLI Family Fun Run on Saturday, August 20. On race day, UPPAbaby will host a Friends & Family Meet-up Zone starting at 8:30 AM on the ballfield near the race finish. This will be a fun and uplifting space that celebrates the 50th running of the Falmouth Road Race.

“We are so excited to welcome UPPAbaby to the ASICS Falmouth Road Race family,” said Scott Ghelfi, president of  Falmouth Road Race, Inc. Board of Directors. “UPPAbaby’s key pillars of Family Wellness, Child Development, and Parenthood align with Falmouth Road Race Inc.’s mission to focus on youth athletics through health and wellness.

About Falmouth Road Race, Inc.: Falmouth Road Race was established in 1973 and has become one of the premier running events of the summer season. Each year the race draws an international field of Olympians, elites, and recreational runners to enjoy the iconic 7-mile seaside course. The nonprofit Falmouth Road Race organization is committed to promoting health and fitness through community programs and philanthropic giving.

About UPPAbaby: UPPAbaby® is a global company with small-town roots committed to improving the lives of parents by building the smartest juvenile gear available. Our products are intuitively designed and expertly crafted, with features parents rely on. Drawing on three decades of experience, UPPAbaby was founded in 2006 to create products that make life with kids more manageable, more fashionable, and even more fun.