BibRave will develop a robust marketing plan to attract event participants and corporate partners
San Jose, CA – BibRave, the leading-edge endurance and fitness marketing agency, is excited to announce a partnership with the Silicon Valley Leadership Group Foundation (SVLGF) to provide comprehensive marketing services for the organization’s upcoming race events – the Applied Materials Silicon Valley Turkey Trot – the largest Thanksgiving Day race in the U.S. – and Santa Run Silicon Valley.
BibRave will manage essential aspects of SVLGF’s digital marketing efforts including strategic planning, paid social budget recommendations, race registration tracking, and content creation and execution for organic and paid social media and email campaigns. By utilizing data-driven strategies and real-time campaign tracking, BibRave will ensure SVLGF optimizes its marketing budget and effectively promotes race registrations as well as the organization’s mission to serve underserved communities in Silicon Valley.
“We’re excited to join forces with BibRave to elevate our marketing initiatives,” said Chris Weiler, Managing Director of SVLGF. “We look forward to leveraging their team’s expertise in the endurance sports sector to optimize our marketing efforts.”
BibRave’s team of marketing experts will work with SVLGF to develop customized social, email, paid social media, and corporate marketing strategies for each event. They will provide weekly reports with insights and recommendations to ensure that SVLGF’s messaging is reaching the right audiences and driving meaningful results.
“We’re thrilled to partner with SVLGF to help them achieve their goals through effective digital marketing strategies,” noted Andy Wallace, V.P. of Programs & Partnerships at BibRave. “Our team is creative, detail-oriented, and passionate about endurance sports marketing, and we look forward to promoting SVLGF’s events through our strategic efforts.”
This year will mark the 19th annual Applied Materials Silicon Valley Turkey Trot to be held on November 23rd in San Jose, California. Santa Run Silicon Valley, now in its 12th year, will be held on December 17th in San Jose, California. Both events provide valuable monetary contributions to community-based programs that work to improve the quality of life for Silicon Valley’s underserved populations.
About Silicon Valley Leadership Group Foundation
Silicon Valley Leadership Group Foundation works to improve the quality of life in the region by raising and distributing funds for food, clothing, shelter, medical care, education and other needs.
The Foundation supports activities that encourage a strong sense of community. by providing financial assistance to nonprofits, businesses, community leaders, and other partners that support its mission.
The Foundation is a 501(c)(3) organization.
BibRave is a marketing agency that specializes in fitness and endurance sports. With 10 years’ experience building and managing ambassador communities for large and small companies, BibRave brings a team of social media, creative, and online community-focused experts.
One of BibRave’s key strengths is developing creative event and in-person activations, managing ideation, project management, procurement, execution, and inter-agency coordination.
Lastly, BibRave has its own large network of social media influencers called the BibRave Ambassadors, which it leverages to drive more race registrations and product sales for the company’s event and brand partners.