June 24, 2026 – Race Entry, an effective race growth and management software, has added a new runner photo tool to improve the participant experience, bolster post-race marketing, and help race directors add a new revenue stream without additional work.
Adding Another Revenue Source & Supporting Post-race Marketing
With this photo uploader, race directors can
● Sell high-res photo downloads.
● Sell hardcopy photos printed and delivered by a third-party.
● Add margin to sales to help cover photographer costs.
Supporting Post-race Marketing
With this photo uploader, race directors can
● Add their race logo to photos.
● Offer free low-res photo downloads with race logo.
● Make it easy for participants to share photos on social media with the click of a button.
Enhancing the Athlete Experience
Athletes get quick and easy access to race photos on their results pages, which helps them memorialize their achievement and their experience at your event. They can help you publicize your race by sharing photos on social media.
Participants benefit for the new photo uploader, too:
● More photos on personal results pages with enhanced bib and facial recognition increases photos on personal results pages.
● Click-to-share button for easy, quick social media sharing.
Learn how to use photos as a revenue stream for your race.
About Race Entry
Founded by a race director, Race Entry’s race management software delivers effective solutions for race directors and event organizers. Race Entry’s one-stop shop simplifies event management from registration and expo booth sales to sponsorship, fundraising, and even merchandise sales. Races sell more registrations with Race Entry’s suite of trackable, effective growth tools. And, Race Entry’s software is free with no contract required.
To simplify and sell more, visit raceentry.com.