San Ramon, CA — (Nov. 17, 2025) — The nationally beloved SKECHERS Hot Chocolate Run Series, known for its fun, festive atmosphere and post-run chocolate treats, has announced an exciting new partnership with BibBoards, Inc., the innovative company behind the world’s first reusable, no-pin bib fastener. Through this collaboration, BibBoards becomes the Official Bib Fastener of the SKECHERS Hot Chocolate Run Series, enhancing run day for tens of thousands of runners across the U.S.
Starting this season, every SKECHERS Hot Chocolate Run participant will have the opportunity to customize their run look with limited-edition SKECHERS Hot Chocolate Run BibSNAPS, featuring exclusive designs that celebrate the series’ signature blend of fitness, community, and chocolatey fun.
A Partnership Rooted in Innovation and Experience
For years, the SKECHERS Hot Chocolate Run Series has stood out as one of the most popular run franchises in the country, drawing runners of all levels with its unique post-run party and decadent chocolate experience. The series hosts events in major cities such as Chicago, San Francisco, Atlanta, Denver, and Seattle — bringing together a community that celebrates health, happiness, and a little indulgence.
BibBoards — known for its patented snap-on, no-hole fasteners — shares that same commitment to improving the run experience. Instead of poking holes in shirts or pricking fingers with safety pins, runners can now secure their bibs easily, comfortably, and sustainably. The partnership blends two fan-favorite brands into a single mission: to make run day smoother, safer, and more memorable.
“As iconic and famous as the SKECHERS Hot Chocolate Run Series is, we are thrilled to see the social proof and feedback so positive,” said Brian Goodell, Founder and CEO of BibBoards. “Our mission has always been to make run day better for runners, and partnering with such an energetic and well-loved series allows us to reach more athletes who care about comfort, sustainability, and style.”
Sustainability Meets Style
Beyond comfort and convenience, the collaboration marks another step toward environmental responsibility. Traditional safety pins, used by millions of runners each year, often end up as metal waste or cause damage to run apparel. BibBoards’ reusable and recyclable design eliminates that problem entirely.
Every set of SKECHERS Hot Chocolate Run BibSNAPS can be reused for multiple runs, reducing waste and reinforcing the series’ growing commitment to sustainability. Runners can collect and reuse their custom snaps long after the event — turning a run accessory into a lasting keepsake.
“We’ve seen the smiles for BibSNAPS, and the sell-through is amazing,” said Joseph Tranquill, representing the SKECHERS Hot Chocolate Run Series. “It’s a simple change that adds a lot of fun to the run experience — and it means fewer safety pins in the environment. That’s a win for runners and the planet.”
Enhancing the Runner Experience
The SKECHERS Hot Chocolate Run Series has built a national following by combining fitness with joy. From the energetic start lines to the post-run mugs of cocoa, it’s an event built around positivity and reward. The addition of BibBoards brings a new layer of personalization and ease — giving runners the ability to express their personality and proudly showcase their bibs without damaging their run gear.
With BibBoards’ growing popularity — now used at over 2,000 runs, 500 brands, and 250 retailers, and trusted by more than 5 million athletes — this partnership underscores a shared vision: to celebrate every runner’s journey, one bib at a time.
The collaboration also highlights how small innovations can have a big impact. BibBoards’ patented design not only improves functionality but also supports the larger movement toward sustainability in endurance sports. Together, BibBoards and the SKECHERS Hot Chocolate Run Series are setting a new standard for what a run souvenir can be — something runners can wear, reuse, and remember.
About BibBoards
Founded by inventor and endurance athlete Brian Goodell, BibBoards, Inc. revolutionized the way athletes wear run bibs. Based in San Ramon, California, BibBoards’ patented snap-on fasteners eliminate the need for safety pins, preventing holes in performance apparel and reducing metal waste. With over 30,000 5-star reviews, BibBoards have become the go-to solution for runners, cyclists, and triathletes around the world. Learn more at www.bibboards.com.
About the SKECHERS Hot Chocolate Run Series
The SKECHERS Hot Chocolate Run Series, managed by Ventures Endurance, is one of America’s most popular running experiences. Held in 17 major cities nationwide, each event combines a scenic course, festive atmosphere, and the signature post-run chocolate celebration that keeps participants coming back year after year. For event dates and registration, visit www.hotchocolate15k.com.