2025 Global Runner Survey
Reports

2025 Global Runner Survey

Price$299.00

Understanding what drives runners to sign up, show up, and return to races is essential for growing and sustaining the running industry. That’s why Running USA conducts its annual Global Runner Survey. The 2025 edition, sponsored by Active Network, is now available, offering the most comprehensive insights in the survey’s history. You can download the report (free for all membership levels) or purchase (for non-Running USA members).

This year’s report received more than 12,700 responses worldwide, representing a 73% increase over the 2024 edition. For the first time, nearly 10% of respondentts resided outside the United States, underscoring the survey’s expanding global reach.

(Free for all Running USA membership levels)
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Product Description

This year’s report received more than 12,700 responses worldwide, representing a 73% increase over the 2024 edition. For the first time, nearly 10% of respondents resided outside the United States, underscoring the survey’s expanding global reach.

The 2025 Global Runner Survey delivers data-driven perspectives to race organizers, brands, sponsors, nonprofits, and other industry stakeholders. Key areas of focus include:
● Event participation behavior
● Motivations behind choosing and returning to events
● Spending and charitable fundraising patterns
● Brand and technology usage trends among runners

Note: This report is free to members of Running USA. Sign into your Running USA account to download.