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Key Takeaways from Running USA’s Race Participation Growth Webinar
Following the release of a new Running USA industry insights report that shows significant growth for many running events in the first half of 2024, the organization held a webinar with four race production professionals to learn first-hand what they have experienced at their events.
The report (free to download for all active Running USA members) shows significant growth in race participation across various race distances. The growth ranges from 12.5% to 26%, with marathon finishers up by 26%. Individual races and race weekends (comprising multiple race distances) saw substantial increases, particularly 5Ks (19%), 10Ks (20%), half marathons (15.5%), and marathons (26%). These numbers ar...