Event Operator 

Business
Sponsorships: What do your partners expect?
Watch the webinar! Everything you need to know about proactively approaching new sponsors and partners, and the distinction between the two types of support, is here. First presented by Nina Nesja at Running USA 2023, and revisited as a webinar in March 2023.
Small BusinessLarge BusinessVideo
< 1 min watch
Event
The Definitive Guide to a Great Kids Run
Lucie Murray never intended to become an expert in how to produce a great kids run. But as she headed up a training team for moms over a decade ago, the Southern California fitness professional became just that. In 2009, she founded Run Kids Run, a consulting and event management company focused completely on events’ youngest participants.
Large BusinessMidsize BusinessSmall Business
3 min read
Inclusion
Inclusion Best Practices for Events: Documents
On June 16, 2022, Running USA hosted a webinar on Inclusion Best Practices for Events with the Equality Institute. Thanks to Bernadette Smith, Patti Flynn and Brooks Sports for making this presentation possible.  (If you missed the session, you can view it here.) The Equality Institute surveyed Running USA members in early 2022 to direct the development of resources and guidelines for improving inclusiveness at events of all kinds. Takeaways from the session include a comprehensive Event Inclusion Guide with best practices to put into action and a Transgender and Nonbinary Inclusion Policy Template that events can easily adopt. Both documents are available for download here: Event Inclusion Guide Transgender and Nonbinary Inclusion Policy Template Equality Institute training resources  
Article
< 1 min read
Event
Event Communications: How to Get Runners to Read the Important Stuff
One of the most common challenges for many race directors is finding the best way to share important race details with participants. Race committees put in months of planning for the event and they want entrants to have a great experience. But every race is different and helping runners navigate the details of yours takes careful planning.
Large BusinessSmall BusinessArticle
5 min read
Event
Runner Transportation: Best Practices and Pro Tips
Race-day transportation is an important part of the weekend plan for many races and also can be a significant race expense, often running into the hundreds of thousands of dollars. Providing race-morning transportation is standard with point-to-point courses and may also be used where parking is an issue at the start or finish venues.
ArticleLarge BusinessMidsize Business
6 min read